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Twitter Chat with #TeamSRT

What:
The 24 Hours of Le Mans is the world’s oldest active sports car race. The first event was held in 1923 and for driver and machine; it’s the ultimate test of speed, efficiency and endurance. Participation is by invitation only as the Automobile Club de l‘Ouest (ACO) selects the 56 entries. This year’s race is set for June 22-23 at Circuit de la Sarthe in Le Mans, France.

SRT Motorsports accepted an invitation in February from the ACO to field a two-car team in the LM GTE Pro class. Two identically prepared SRT Viper GTS-Rs will return to the Le Mans stage more than a decade time since finishing one-two in the GTS class three consecutive years – 1998-2000.

Join Ralph, Ryan and Beth as they discuss the excitement of the return of the Viper to the 24 Hours of Le Mans, learn about the race car and what it takes to keep up your adrenaline for more than 24 hours!

Who:
Ralph Gilles, President and Chief Executive Officer – (SRT) Street and Racing Technology Brand and Motorsports, Chrysler Group LLC
2012 24 Hours of Le Mans Winner and newest SRT Motorsports driver, Ryan Dalziel
Ryan will team with Le Mans veteran, Marc Goossens and Dominik Farnbacher in the No. 53 SRT Viper GTS-R for the 24-hour race
Beth Paretta, Director of Marketing and Operations – SRT Brand and Motorsports

When:
Thursday, June 13 at 8PM (Eastern)

How:
To follow the chat:
Log on to Twitter.com/TeamSRT
Search #TeamSRT
To submit questions for the chat use #TeamSRT

SRT Debuts First-Ever Advertising Campaign

The SRT (Street & Racing Technology) Brand is debuting its first-ever advertising campaign this summer to celebrate the legacy of its world-class performance vehicles: The Charger, Challenger, Viper, Grand Cherokee and the 300. The “Body and Soul” campaign launched on Saturday, June 8, with 30-, 60-, and 90-second spots across cable television, and continues throughout summer.

“We wanted to infuse our first-ever SRT creative campaign with grit, beauty, longing, desire and nostalgia for the tradition and history of the automobile but to also give a nod to the relationship between the machine and its maker,” said Olivier Francois, Chief Marketing Officer, Chrysler Group LLC. “The Charger, Challenger, Viper, Grand Cherokee and 300 are inextricably linked not only to those who build the machines but to those who dream one day of owning one.”

“‘Body and Soul’ personifies the connection that owners feel with their vehicle; it’s that feeling of when you get behind the wheel and step on the throttle for the first time and feel the power of the engine. It’s that feeling and legacy that Chrysler Group has forged with owners and their vehicles over the last century; something that SRT brand is creating with a new set of consumers for the first time,” said Ralph V. Gilles, President and Chief Executive Officer – SRT Brand and Motorsports, Chrysler Group LLC. “The launch of this campaign marks a significant step forward for us and establishes the SRT brand’s legacy as a vital component of our company.”

The 30-, 60- and 90-second “Body and Soul” spots start with a nostalgic nod as footage flashes from the late ’60s/early ’70s and children are crammed in a station wagon’s backseat on a long distance road-trip, parents with map in hand. It jumps to a kid wearing glasses in line at the DMV and teens cruising along Main Street on a Friday night. Scenes cut to show a young boy at an outside diner and invokes that the average 16-year-old boy in America would rather have his own set of wheels than make out with the captain of the varsity cheerleader squad.

The spot thereby seeks to answer the question: How can we desire a machine more than a human being? Close-ups of steel, carbon fiber, aluminum, and other elements are seen, which form into axles, chassis, frames and pushes to close-ups of hands and tools bending and shaping materials. It conveys that “every machine has a body. It is up to the maker to breathe life into its creation. The machine is the echo of the maker’s soul.”

In addition to the 30-second, 60-second and 90-second spots, a special 2:15 extended version of “Body and Soul” will be revealed on YouTube.com/driveSRT starting Friday, June 14th.

Petty’s Garage 2013 Spring Fling Draws Car Lovers from Across North America

The third annual Petty’s Garage Spring Fling Car Show and Drag Race Experience sponsored by the Automotive Lift Institute (ALI) drew hundreds of people from across the United States and Canada to North Carolina over Memorial Day weekend. The event kicked off on Friday, May 24 with a “street night” at Piedmont Dragway in Julian, N.C., followed on Saturday with a car show at Petty’s Garage, Richard Petty’s custom hot rod shop, in Level Cross, N.C.

“We have sponsored the Petty’s Garage Spring Fling since the event started in 2011,” says R.W. “Bob” O’Gorman, ALI president. “It is a great venue for us to get out and talk to people about vehicle lift safety, the value of certified lifts and how important it is to have those lifts inspected at least annually by ALI Certified Lift Inspectors.”

The ALI “Legacy by Petty” Dodge Challenger built in tribute to Richard “The King” Petty was featured at the Spring Fling Car Show entrance as part of the Petty’s Garage 2013 Performance Tour display. ALI provided attendees with free posters of the Legacy car, ALI stickers and temporary tattoos. ALI and Petty’s Garage also supplied trophies for both the drag race experience and the car show.

The Spring Fling Drag Race Experience was open to anyone who wanted to give it a try, resulting in several newcomers getting their first tastes of the track. You didn’t even have to bring a car to get in on the fun: Roy Hill’s Drag Racing School offered Spring Fling participants and spectators the chance to experience the thrill of drag racing in the school’s three-seater ride-along dragster. A bracket race was held toward the end of the evening. Petty’s Garage and ALI awarded the following prizes:

  • Bracket Race Winner: Robert Moore
  • Fastest Petty’s Garage Car: Bruce Morin
  • Fastest Non-Petty Car: Darryl Cagle
  • Most Runs: Jay Smith

Some 200 cars turned out for Saturday’s car show. It was a beautiful, sunny day that was perfect for strolling around the grounds checking out the wide variety of dream cars on display. Petty’s Garage was open, so attendees could also explore the shop where Richard and Lee Petty’s race cars were once built … and where many of the cars in the show were built or modified under The King’s watchful eye. Live music, family entertainment and food rounded out the day.

Spring Fling judges selected the Top 50 cars at the show to receive award plaques. ALI and Petty’s Garage also awarded a trophy to each of the following winners:

  • Best Overall: Randy Mathews, 2011 Ford Mustang GT/CS
  • Wildest Ride: Carl and Lynda Spivey, 1992 Ford Thunderbird
  • Best Paint: Saadat Khan, 1971 Plymouth Cuda
  • Best Engine: Tommy Haynie, 1965 Plymouth Barracuda
  • Best Mopar: Joe Kelly, 2009 Dodge Challenger R/T
  • Best GM: Ryan Shore, 2010 Chevy Camaro RS
  • Best Ford: Mark Dumont, 2013 Ford Mustang GT Fastlane Edition Stage 1
  • Best Other Make: Wally Melin, 1941 Willys Coupe
  • Longest Haul: Steven Gawadzyn, from Ontario, Canada

Mark your calendars — the Petty’s Garage Spring Fling sponsored by ALI returns Memorial Day weekend 2014!

Seventh Edition of Mopar® ‘Top Eliminator’ Program Debuts

Mopar fans get your rides ready. The Mopar “Top Eliminator” program is back and is bringing new elements to the competition. The program, which is in its seventh season, recognizes the best of the best — the most skilled Mopar enthusiasts and their restyled, accessorized and performance enhanced Chrysler Group LLC vehicles.

The long-running program shines a light on passionate and dedicated Mopar enthusiasts who display unmatched skill in modifying or preserving a classic or modern-day Mopar vehicle. Two winners will be chosen from Mopar “Top Eliminator” competitions being held at “Mopars in the Park” and the Carlisle Chrysler Nationals. These two victors will be honored by having their vehicles showcased in the Mopar display area at renowned Woodward Dream Cruise in suburban Detroit on Aug. 17 rather than the Specialty Equipment Market Association (SEMA) Show in Las Vegas as it was in previous years.

The Woodward Dream Cruise is one the largest car shows in the world and one of the best places to be for true heritage, muscle and dream vehicles.

As a new addition to the program, the third Mopar “Top Eliminator” vehicle selection will focus on the top rides that will race down the track at the NHRA U.S. Nationals in Indianapolis this September. Mopar will recognize a Sportsman racer who competes in a Chrysler Group vehicle with the “Top Eliminator” trophy, and the chance to lead the HEMI Challenge parade during the event. Similar to the current “Top Eliminator” criteria, this program expansion honors someone’s personal statement that comes to life in the vehicle they compete in during race weekends.

A fourth vehicle will be selected online, allowing fans to upload images of their Moparized ride with a fan vote selecting the best among those posted.

“We are excited to bring these amazing vehicles to the Woodward Dream Cruise,” Tricia Hecker, Mopar Marketing Director said. “The dream cruise is a highlight and destination for the entire car community, and we are excited to show off our Top Eliminators.”

The first 2013 Mopar “Top Eliminator” winner will be picked at the 29th Annual “Mopars in the Park” car show in Farmington, Minn., June 1-2, with the second selected at the Carlisle Chrysler Nationals in Carlisle, Pa., July 6–8. The fourth and final Mopar “Top Eliminator” will be picked via the online competition. Further details of the online competition will be revealed later in the year.

Mopar “Top Eliminator” candidates will be judged on a number of criteria, including Mopar content, overall appearance and additional benchmarks. A panel of Mopar representatives will choose each winner.

Oracle Now Offering Strobe Light Kits

Oracle_Police

Everyone knows that LEDs are the future of lighting and the police/law enforcement have have started to outfit their vehicles with LED lights to be seen better during the day and night.  Oracle is now offering 4 LED and 9 LED strobe light kits that are brighter than the competition!  These strobe lights are self-contained and are completely waterproof if the customer wants to mount them on the outside of the headlights or tail lights.

Visit www.oraclelights.com for additional information.

Chrysler Wants to Show Off Your Customized Chrysler Brand Vehicle

The Chrysler brand is giving its fans a platform to showcase the

The Chrysler brand is giving its fans a platform to showcase their customized Chrysler brand vehicles through a new contest launching today on the brand’s Facebook page (www.facebook.com/Chrysler). Chrysler brand vehicle owners can compete for the chance to earn the title of “Chrysler Custom Challenge Champion” and a trip to the 2014 North American International Auto Show (NAIAS) in Detroit, a luxury vacation package for two and a two-year lease of a Chrysler vehicle.

“The Chrysler brand is looking for those enthusiasts whose love for the brand is expressed through their vehicles. We’ve seen and met many of them at the various car shows and events, but we know there are many more out there,” said Saad Chehab, President and CEO – Chrysler brand, Chrysler Group LLC. “We want to meet our top enthusiasts so we can not only share their passion, but reward them for their creativity, dedication and loyalty to the Chrysler brand.”

Now through Monday, June 24, fans can visit the “Custom Challenge” tab on the Chrysler brand Facebook page to enter the contest. Fans will be able to submit an image of their customized Chrysler brand vehicle along with a brief description of what customizations they have given to their vehicle to make it unique. Now through Monday, July 1, entries will be available for public voting in the contest gallery. Three finalists and ten runner-up winners will be selected by a combination of judges’ scores and public votes.

Starting Tues., Sept. 10, professional videos of the finalists’ modified vehicles will be shared on Facebook and YouTube. Fans of the Chrysler Facebook page can visit the tab to watch the exclusive video content and vote on their favorite customizer.

The top three finalists will be invited to attend the 2013 Specialty Equipment Market Association (SEMA) show in Las Vegas Friday, Nov. 8 where a panel made up of automotive industry and Chrysler brand representatives will judge the modified vehicles to determine a winner based on a combination of the judges’ scores and public votes.

For more information on the “Chrysler Custom Challenge” contest, please visit www.facebook.com/Chrysler.

NO PURCHASE NECESSARY. The Chrysler® “Custom Challenge” Contest starts at 10 a.m. Eastern time April 26 and ends at 9:59:59 a.m. Eastern time June 24. Open only to eligible legal residents of the 48 contiguous U.S. States/D.C., at least 18 years old at time of entry. For Official Rules, entry instructions and requirements, prize details, restrictions, etc., visit www.facebook.com/Chrysler. Void in Alaska, Hawaii, and where prohibited or restricted by law. Sponsor: Chrysler Group LLC, 1000 Chrysler Drive, Auburn Hills, Mich., 48326-2766. This Contest is in no way sponsored, endorsed or administrated by, or associated with, Facebook.

Chrysler Group Announces Management Changes

April 15, 2013 , Auburn Hills, Mich.  – Chrysler Group LLC is pleased to announce the following changes to its Leadership Team effective today.

Reid Bigland is named President and CEO of the Ram Truck Brand. He continues as head of U.S. Sales, and President and CEO of Chrysler Canada. Most recently, he was President and CEO of the Dodge Brand. Bigland came to Chrysler in July 2006 from Freightliner Custom Chassis Corporation, a South Carolina-based company.

Timothy Kuniskis is named President and CEO of the Dodge Brand. He most recently served as Head of the FIAT Brand for North America. Kuniskis joined Chrysler in 1992 and has held a series of increasingly responsible positions in the Company’s business center operations and marketing organization.

Jason Stoicevich is appointed Head of the FIAT Brand for North America. Stoicevich retains the position as director of the California Business Center. In his 10 years of service with Chrysler, Stoicevich has gained experience in a variety of assignments in the Company’s business center operations.

Bruno Cattori  is appointed President and CEO of Chrysler de México. Cattori most recently served as Director for Retail Sales and Fleet for all Chrysler Group brands in Mexico, a position which he retrains. Prior to rejoining Chrysler Group in early 2012, he served as President and CEO of Mercedes-Benz Mexico. Cattori began his career at Chrysler in 1988 and has held a series of positions with increasing responsibility.

“These appointments are part of the Chrysler Group’s strategy to continuously reinforce its leadership ranks as we continue on our path to achieve our business targets,” said Sergio Marchionne, Chairman and CEO of Chrysler Group LLC. “They are a further confirmation of the depth of our talent pool and of the exceptional opportunities that are available to our people as part of their career development.”

The New 2014 Dodge Durango

The Ultimate No Compromise SUV Raises the Bar for Performance, Technology and Style in the Three-row SUV Segment
Durango features advanced design and premium class-exclusive features for 2014

  • All-new standard eight-speed transmission with rotary shifter improves fuel efficiency up to 9 percent and enhances Durango’s fun-to-drive DNA
  • Now offering the latest 8.4-inch Uconnect Access Via Mobile touchscreen with downloadable apps and customizable instrument gauge cluster with 7-inch full-color screen
  • New LED lighting technology, including standard class-exclusive racetrack tail lamps with 192 LEDs, ties Durango to the latest Dodge vehicle designs
  • Best-in-class towing of up to 7,400 pounds with V-8 engine; 6,200 pounds with V-6 engine
  • Best-in-class V-6 driving range of more than 600 miles on a tank of fuel
  • Up to 50 different seating configurations, including optional second-row captain’s chairs and 85 cu. ft. of cargo capacity
  • Available class-exclusive dual screen Blu-ray / DVD player
  • New suite of advanced technologies improves performance, safety, comfort and convenience
  • Premium features, including available heated steering wheel, heated and ventilated seats and accent stitching, highlight Durango’s attention to passenger comfort and style

March 28, 2013 , New York City  – The Dodge brand is upping the ante in the fast-growing full-size sport-utility vehicle (SUV) and crossover segments, introducing the new 2014 Dodge Durango at the 2013 New York International Auto Show. This new SUV is built on the Dodge brand’s pillars of performance, style and innovation, delivering a new standard state-of-the-art class-exclusive eight-speed automatic transmission that improves fuel economy up to 9 percent, the Chrysler Group’s award-winning Uconnect Access easy-to-use touchscreen technologies and the Dodge brand’s signature racetrack LED tail lamps to driving enthusiasts in the market for a three-row family performance SUV.

When Dodge re-introduced the Durango in 2011, it immediately earned accolades from customers and critics alike. Its combination of sleek yet muscular lines, comfortable three-row seating, large cargo volume, class-leading power, driving range and towing capability and overall driving enjoyment was unlike anything ever seen in the SUV segment before. For 2014, the engineers and designers at Dodge have made the ultimate “no compromise” SUV even better.

The new 2014 Dodge Durango takes everything that customers love about Durango and adds the latest advancements in technology to enhance its design, capability and functionality. With a new standard eight-speed automatic transmission, improved fuel economy and performance, new LED exterior lighting, two new interior touchscreens, a new programmable instrument cluster, and an available high-definition dual-screen Blu-ray entertainment system, the 2014 Dodge Durango reaches even higher levels of sophistication building on its proven performance, utility and comfort.

“When the Durango was first launched in 1998, it represented a breakthrough in power, size and style,” said Reid Bigland, President and CEO – Dodge Brand. “Now for 2014, we’re upping the ante by making it our most technologically advanced, fuel efficient and dramatically styled Durango ever. With countless class-exclusive features and best-in-class attributes, the new 2014 Durango represents the ultimate no-compromise full-size SUV.”

The 2014 Durango is available in five trim levels: SXT, Rallye, the new for 2014 Limited, R/T and Citadel. It will be built in the United States at the Jefferson North Assembly Plant in Detroit. Production is scheduled to begin in the third quarter of 2013.

Unique, yet appealing to all
Dodge is introducing the new 2014 Dodge Durango just as the SUV segments in the United States are showing tremendous growth. The new Durango competes in the full-size SUV segment, which with 900,000 units sold in 2012, has jumped 82 percent since 2009. With its standard three rows of seats and interior seating flexibility, Durango also appeals to shoppers looking for a full-size crossover. The two segments combined are up 48 percent since 2009, outpacing the industry. And of those full-size SUV and crossover sales, approximately 60 percent are three-row vehicles, placing Durango squarely in the heart of the market.

Durango customers are tech-savvy, youthful and full-of-life, with one of the youngest demographics in the segment. Their active lifestyles keep them on the run, and they depend on technology to keep them connected. The Durango delivers with the latest Uconnect Access technology and connectivity in an agile, flexible vehicle that is spacious with versatile three-row seating for passengers and their gear.

When the Dodge Durango debuted in 2011, it had a distinct advantage over the competition as an SUV designed to deliver performance, without compromising fuel economy. With the addition of the new eight-speed automatic transmission with paddle shifters standard across the lineup, Durango ups the ante delivering improved efficiency, as well as a more refined and engaging driving experience.

The 2014 Durango offers a host of premium features, such as high-end interiors, the latest infotainment technology and impressive powertrain options, along with the exterior design that is distinctively Dodge.

 Feature highlights on the 2014 Dodge Durango include:

  • Segment-first eight-speed automatic transmission with rotary shifter allows for up to a 9 percent improvement in fuel economy and a more refined driving experience
  • Class-exclusive Dodge “racetrack” LED tail lamps with 192 LEDs
  • New front fascia with floating signature Dodge crosshair grille
  • New projector headlamps with available LED running lights
  • 5-inch or 8.4-inch touchscreens with available class-exclusive Uconnect Access and navigation with 3D mapping
  • The latest available Uconnect Access system with Wi-Fi capability and mobile apps, including Pandora and iHeartradio
  • Available voice command, Uconnect handsfree calling, handsfree texting, streaming music via Bluetooth and remote USB port
  • Class-exclusive standard 7-inch customizable thin-film transistor (TFT) full-color instrument cluster
  • Available class-exclusive Blu-ray / DVD rear entertainment system with new dual 9-inch screens in the driver and front passenger seat-backs
  • New three-spoke steering wheel with standard paddle shifters
  • Available second-row captain’s chairs with a standard pass-through center console that makes for easy travel between second- and third-row seats
  • Available second-row full center console with additional storage – available at all trim levels
  • New available fully integrated tow hitch
  • New Limited model with standard leather seats, heated seats, heated steering wheel and standard 8.4-inch Uconnect touchscreen
  • Rallye Group with a sinister monochromatic appearance and class-exclusive 20-inch Hyper Black wheels
  • All-new wheel lineup with a choice of seven wheels featuring 18-inch and 20-inch wheels with finishes ranging from silver painted to polished aluminum to class-exclusive Hyper Black
  • New standard capless fuel fill making for easy fuel fill ups
  • More than 60 available safety and security features, including: Auto crash notification/911 call button, Adaptive cruise control with stop function, Forward collision warning with collision mitigation
  • Ten exterior colors, seven different wheels, nine different interiors, including premium cloth, Capri leather and perforated Nappa leather with three different (black, gray and red) stitching accents, unique bezels and headliners

High-tech exterior look
The Dodge Design team went to work to create a new exterior that conveys how advanced the Durango is, while maintaining the muscular body and confident personality customers expect from Dodge.

The new face of Durango is still distinctly Dodge and features a new, slimmer “split crosshair” grille with mesh textures unique to each trim level. Combined with the redesigned projector-beam headlamps and a raised front bumper, the 2014 Dodge Durango has an even more sinister look than the previous model. Durango’s sculpted hood and grille complete the unique to Dodge forward-leaning profile that continues through the deeply browed headlamps.

For a more monochromatic appearance, the Rallye and R/T are equipped with dark-tinted headlamp bezels, body-color front and rear lower fascias, wheel flares, grille and sill moldings, all unique to the these packages. The R/T’s ride height has also been lowered by 20 mm, further enhancing its sporty appearance and driving dynamics.

The 2014 Dodge Durango now features projector beam headlamps, with LED daytime running lamps on Rallye, Limited, RT and Citadel. The LED lamps run horizontally along the bottom edge of the headlamp and form a unique “hockey-stick” shape. Bi-xenon high-intensity discharge (HID) headlamps are standard on R/T and Citadel, turning the night into day. Auto-leveling technology adjusts headlight beam aim for slight changes in elevation.

The new front-end design features new projector fog lamps and fog lamp surrounds and matching crosshair grille texture. Combined with the taller front bumper, the new lower fascia gives the 2014 Dodge Durango a wider and more aggressive look.

In line with Dodge Charger, the side profile of the Durango maintains its powerful shape, accented by muscular fender arches and curves that flow back in through the doors, resembling the iconic shape of a coke bottle. The greenhouse of the new Durango blends seamlessly into the body, and a body-color rear spoiler significantly reduces drag while adding visual drama to the side profile.

The 2014 Dodge Durango receives all-new 18- and 20-inch aluminum wheel designs for every trim level, and feature finishes ranging from silver painted to polished aluminum to class-exclusive Hyper Black. In total, there are seven wheel designs and finishes to select from.

The rear of the Durango sees the addition of the dramatic LED racetrack tail lamp design inspired by the Dodge Charger and all-new Dart. Still immediately recognizable as a Durango, this latest evolution of the racetrack design features a new technology that blends the individual LEDs into one seamless looking ribbon of light. In total, there are 192 LEDs in the new tail lamp assembly that give Durango a presence on the street and make it instantly recognizable as a Dodge.

The rear fascia has been re-sculpted to fully integrate the trailer hitch. This gives Dodge Durango a cleaner, more premium look. Large 3.5-inch dual exhaust tips are standard on V-8-equipped vehicles, including the R/T, along with the Rallye; other V-6 powered Durango models have a 3-inch single tip.

A driver’s three-row SUV
The new 2014 Durango continues to deliver excitement and refinement with world-class suspension and performance. Benchmarked against premium performance SUV’s in the market, Durango delivers modernized refinement with electronics, suspension and structural characteristics that are usually found at much higher price points.

The unibody structure is built with a selection of high-strength and ultra-high strength steels that improve driving dynamics by integrating the suspension with the body — reducing flex and weight when compared with body-on-frame designs.

The short/long arm front suspension and isolated multi-link rear suspension features isolated front and rear cradles to deliver precise on-road handling and comfort. The four-wheel independent suspension, combined with the Durango’s nearly 50/50 weight distribution, transmits to a solid driving feel and fun-to-drive characteristics.

Dodge Durango delivers on the pavement with aggressive shock and spring rates and large sway bars to handle body roll in hard turning maneuvers. Electro-hydraulic power steering, unique caster and camber settings along with standard electronic stability control also contribute to maintain tire grip and vehicle stability.

The 2014 Dodge Durango’s rear-wheel-drive-based drivetrain is the foundation for its outstanding on-road driving performance. Available all-wheel drive (AWD) further enhances driver confidence by leveraging the SUV’s 50/50 weight distribution.

The Durango’s two AWD systems – one for the HEMI® V-8 and one for Pentastar V-6-powered models – greatly enhance the vehicle’s traction and handling by delivering a smooth driving experience on a wide range of road conditions.

While competitors have switched to front-wheel-drive car-based platforms, the HEMI-powered AWD Durango features a low-range transfer case with a neutral position. Low range improves light off-road performance and helps ease maneuvers, such as pulling a boat up a steep launch or backing up with a trailer. The neutral position in the transfer case allows the vehicle to be flat-towed without damaging powertrain components.

A robust structure, impressive braking and unexpected stability also contribute to the Durango’s best-in-class trailer tow capability. On models equipped with the Pentastar V-6 engine, the Durango can tow up to 6,200 pounds. When coupled with the 5.7-liter HEMI V-8 engine, the new 2014 Dodge Durango offers trailer tow capability of up to 7,400 pounds – more weight than a 24-foot boat and trailer, and up to 65 percent more than the competition.

All-new class-exclusive eight-speed automatic transmission
The new 2014 Dodge Durango now features Chrysler Group’s new eight-speed automatic transmission with rotary shifter and steering wheel-mounted paddle shifters as standard equipment on all models. This state-of-the-art transmission improves fuel economy up to 9 percent, along with enhanced performance and smoother shifts. All these attributes perfectly enhance Durango’s fun-to-drive nature.

Fully electronic, the eight-speed automatic features on-the-fly shift map changing, with manual shifting capability using steering-wheel paddle controls. More than 40 individual shift maps for specific conditions optimize shift quality and shift points for fuel economy, performance and drivability. The intelligent software is attuned to the performance requirements of almost any driving demand.

The transmission efficiency and wide ratio spread provide the best possible fuel economy by operating at a lower engine rpm in both city and highway environments. The addition of more gear ratios also helps reduce the gaps normally associated with upshifting and downshifting.

Gear changes are nearly imperceptible due to the evenly spaced gear steps between each gear ratio. Internally, the transmission has four gear sets and five shift elements (multi-disc clutches and brakes). Only two shift elements are open at any time. With fewer open shift elements, drag losses due to multiple parts rotating relative to one another are reduced, improving fuel efficiency.

Powertrain choices
Named one of Ward’s 10 Best Engines for three years, Durango’s standard 3.6-liter Pentastar V-6 engine paired with the new standard eight-speed transmission delivers up to a 9 percent improvement in fuel-economy when compared with the previous transmission, not to mention improved performance. The standard flex-fuel 3.6-liter Pentastar V-6 engine generates an impressive 290 horsepower (295 horsepower on Rallye) and 260 lb.-ft. of torque, and can tow up to a best-in-class 6,200 pounds.

The 5.7-liter HEMI V-8 engine produces a best-in-class 360 horsepower and 390 lb.-ft. of torque with a best-in-class tow rating of 7,400 pounds. The 5.7-liter engine’s Fuel Saver Technology with cylinder-deactivation seamlessly alternates between smooth, high-fuel-economy four-cylinder mode when less power is needed and V-8 mode when more power is in demand. This optimizes fuel economy when V-8 power is not required, without sacrificing vehicle performance or capability.

All-new Eco Mode
The 2014 Dodge Durango features a new Eco Mode that contributes to its improved fuel economy. Eco Mode optimizes the transmission’s shift schedule, as well as throttle sensitivity, and Fuel Saver Technology with cylinder deactivation in V-8 models, to maximize fuel economy. The Eco Mode also manages interactive deceleration fuel shut-off (IDFSO), which cuts fuel delivery when the vehicle is coasting to reduce fuel consumption.

Eco Mode is automatically engaged upon vehicle startup. A button on the Durango’s center stack allows drivers to disengage Eco Mode if more spirited performance is desired.

Advanced interior with premium craftsmanship
For 2014, Dodge designers are bringing Durango to the forefront of technology in the three-row SUV segment, while taking nothing away from the utility and build quality for which Durango is known.

The new instrument panel features a redesigned center stack that houses the new 5-inch and 8.4-inch Uconnect touchscreens. Under these large, easy-to-use touchscreens are redundant button and knob controls for audio and climate functions. The bottom of the center stack houses a new media hub with an SD card slot, USB outlet and auxiliary jacks, as well as a storage bin.

The center console features a new segment-first rotary shifter for the standard eight-speed automatic that adds another level of refinement over the traditional gated automatic shifter. Manual shift functions have moved to paddle shifters on the back of the Durango’s new steering wheel. These paddle shifters are standard on all 2014 Dodge Durango models.

The instrument cluster has also been given the high-tech treatment and now includes a full-color 7-inch thin-film transistor (TFT) screen similar to the one found in the all-new Dodge Dart. Standard on all models, this screen allows for drivers to customize more than 100 ways how information is presented.

Framing the new instrument cluster is a redesigned three-spoke steering wheel with the previously mentioned standard paddle shifters. The buttons to control TFT driver information functions are now larger and illuminated to make them easier to operate. Buttons for Uconnect and phone access now reside along the bottom edge of the vertical spokes. As before, Durango’s popular audio controls are still found on the back of the upper steering wheel spokes.

A large lockable glove box has a viscous-dampened hinge, which helps it open and close smoothly.

Seating flexibility
With standard seven-passenger seating and luxurious second-row captain’s chairs available on all models, the seats in the 2014 Durango can be converted to as many as 50 different configurations.

Families with three or more children will find the Durango’s available captain’s chairs with pass through especially helpful as two car seats can stay latched into the second row seats, and there’s still easy pass-through for passengers to walk between to get to the third row. The second-row captain’s chairs will also make adults feel like they are riding in first-class, with comfortable bucket seats with individual armrests.

The available second-row console features a dual-hinged door/armrest that when flipped forward, features a hard surface so that the armrest is not damaged by cargo. It also offers class-exclusive storage and features, including USB ports for charging electronics.

A fold-flat front passenger seat is standard on models that aren’t equipped with the ventilated seat option. By folding forward, the passenger seat provides more utility, which lets customers load and carry long objects. Once flat, the seat back panel also serves as a convenient utility table. A new active head restraint system adds to the long list of available safety and security features.

A versatile 60/40 split folding second-row seat conveniently folds and tumbles. Transporting long items, like 10-foot 2x4s, is not a problem as the left side of the second row folds 60 percent, allowing the versatility of folding the 40 percent seat in tandem with the front passenger fold-flat seat. Longer items can be stowed even with passengers in the second row. To make passengers more comfortable, second-row seats also are available with heat, and they recline 18 degrees.

The third-row seat features a 50/50 split and is easily folded from the rear of the vehicle. For even more utility, both the second- and third-row seats fold to provide a flat load floor to haul a 6-foot couch with room for a coffee table. Clever touches abound, including a switch in the instrument panel to remotely lower the third-row headrests when not in use.

State-of-the-art technology
Five-inch and 8.4-inch touchscreens, a customizable 7-inch TFT gauge display, forward collision warning with crash mitigation, adaptive cruise control with stop and the latest generation of Uconnect Access Via Mobile are just some of the 2014 Dodge Durango’s available state-of-the-art features.

The forward collision warning system with crash mitigation alerts the driver if they’re approaching a vehicle in front too quickly, and the new adaptive cruise control with stop will keep Durango at a driver-selected distance from the vehicle in front when cruise control is engaged and can even bring the SUV to a controlled stop.

Embedded cellular technology that leverages Chrysler Group’s strategic partnership with Sprint allows the latest Uconnect Access system to work its magic. The advanced service-delivery platform affords the kind of stability that enables direct communication when it’s needed most.

Uconnect Access connects vehicle occupants directly with police, fire department or ambulance service dispatcher with the push of the “9-1-1” button on the Durango’s rearview mirror – no cell phone needed. The same logic works for roadside assistance. One push of the “ASSIST” button summons help directly from Chrysler Group’s roadside assistance provider or the Vehicle Customer Care Center.

Further peace of mind comes from the available theft alarm notification, which alerts owners via SMS text message or e-mail whenever their Durango’s security alarm is activated. For the greatest convenience and flexibility, up to five people can be notified.

In the 2014 Dodge Durango, customers can put away their smartphones, keep their hands on the steering wheel and still interact with their devices in the ways to which they are accustomed. Media apps from Pandora to iHeartradio to Slacker are all available via voice command – a function of Uconnect’s powerful, Cloud-based voice recognition capability.

Additional convenience is achieved when Uconnect syncs a customer’s existing app so their favorite artists and stations are available at the touch of the screen, or by the sound of their voice.

Uconnect Access also allows the driver to execute many of the normal functions, such as climate, audio and Bluetooth, all by voice. The Cloud also enables voice texting, a breakthrough feature of Uconnect Access. Again leveraging the Sprint network, paired, Bluetooth-equipped cell phones that use the Message Access Protocol (MAP) can:

  • Receive a text message
  • Announce receipt of the text
  • Identify the sender
  • Read the message aloud

To respond, drivers can simply dictate. The Cloud helps the system’s voice-recognition system assemble the response and “read” it back for accuracy before sending. Verbatim. No memorizing pre-approved messages such as, “I’m on my way.”

The same advanced voice-recognition protocol simplifies the often-problematic process of entering navigation-system destinations with both hands on the wheel. The system will accept continuous, single-sentence instructions, such as: “Navigate to Ross Boulevard, Dodge City, Kansas.”

The Durango’s navigation system also features new 3D maps with graphic representations of well-known landmarks and terrain, designed to make on-road travel even easier to navigate.

Durango also has the ability to be used as a Wi-Fi hot spot. A powerful Bing search engine can be used via voice command if the driver needs to find a destination. Uconnect navigation then calculates a route and stores the destination’s telephone number for handsfree calling.

A new 5-inch touchscreen is now standard on SXT models and controls audio, climate, phone and other vehicle functions, such as turning on the heated seats or determining how long the headlamps stay on after the ignition has been turned off. The high-resolution screen is intuitive and easy to use, yet redundant controls for audio and climate can be found below the touchscreen for drivers who prefer the classic dial approach.

Standard on Limited, R/T and Citadel models (and available on SXT and Rallye) is the award-winning 8.4-inch Uconnect touchscreen that controls audio, climate, phone, vehicle functions, navigation (if equipped) and the new Uconnect Access system. This system provides large, easy-to-read graphics – including new 3D mapping – with intuitive, easy-to-use controls.

The most looked at area of the interior, the instrument cluster, also has a new premium high-tech appearance with the new dynamic gauge cluster. Standard on all models and featuring a customizable 7-inch thin-film transistor (TFT) liquid-crystal display, the cluster can be configured more than 100 ways for the ultimate driver-customized experience. Navigation, audio and fuel economy information and warning indicators can all be displayed in the 7-inch screen.

Mounted on the back of the front seats is an available all-new class-exclusive Blu-ray video rear entertainment system. This new system features two high-resolution 9-inch screens, one on each front seat back. Each screen offers four-times better resolution when compared with previous models and allow customers to watch their movies on Blu-ray or standard DVDs or play their high-definition media interface (HDMI) gaming systems via inputs for HDMI cables or RCAs for each screen integrated into the front seat backs. Wireless headphones are included as is a wireless remote.

More than 60 safety and security features are available on Dodge Durango
The new 2014 Dodge Durango offers consumers more than 60 available safety and security features, including standard all-speed traction control and electronic stability control (ESC), which improve overall vehicle handling and performance both on- and off-road. Standard trailer-sway control enhances towing capabilities and keeps the vehicle and trailer aligned as the Durango travels down the road.

Safety and security features available for the first time on the Dodge Durango include forward collision warning with crash mitigation, adaptive cruise control with stop, Uconnect Access with 9-1-1 call and roadside assistance.

Blind-spot Monitoring (BSM) and Rear Cross Path (RCP) detection, which aid drivers when changing lanes or in parking lot situations, are also available. In addition, standard front-row active head restraints, standard full-length three-row side-curtain air bags and standard front-seat-mounted side thorax air bags offer enhanced occupant protection to passengers in the event of a collision. In total, Durango offers seven standard airbags.

Manufacturing
The 2014 Dodge Durango will be built in the United States at the Chrysler Group LLC’s Jefferson North Assembly Plant (JNAP), where the Durango has been produced since 2010 when the third-generation Durango was reintroduced for the 2011 model year. It is built on the same assembly line as the most-award winning SUV ever – the Jeep Grand Cherokee – which has been built at JNAP since the facility opened its doors in 1992.

One of only two assembly plants located entirely within Detroit’s city limits, Jefferson North has been boosting its employment levels since June 2009. JNAP has added more than 2,200 employees on two shifts in the past 4 years, bringing total plant employment to nearly 4,700. The plant runs six days a week, 20 hours a day in order to keep up with demand of the hot-selling SUVs.


New 392 Appearance Package for Dodge Charger SRT8

  • New black exterior accents build upon exclusive 20-inch Black Vapor Chrome wheels with extra dose of menacing appearance for iconic four-door fastback coupe
  • Total of 392 units will be built during 2013 and 2014 model years
  • Optional package available on five different exterior body colors
  • 6.4-liter HEMI® V-8 engine delivers 470 horsepower and 470 lb.-ft. of torque for power across a significantly wider rpm range
  • Fuel Saver Technology with active valve exhaust system delivers up to 23 mpg on the highway
  • New for 2013, expanded adaptive damping suspension allows for three-mode selectable suspension tuning
  • New for 2013, standard launch control provides enhanced straight-line acceleration
The estimated 2,500 enthusiastic attendees who brought more than 1,000 different Chrysler, Dodge and SRT vehicles to the eighth annual Spring Festival of LXs this past weekend in Irvine, Calif., received an exclusive first peek at the latest limited-edition exterior package from the Chrysler Group’s SRT (Street and Racing Technology) brand, as president and CEO Ralph Gilles pulled the cover off of the new 392 Appearance Package for the Dodge Charger SRT8.

Designed to offer a modern interpretation of the classic muscle-car styling cues of the Charger SRT8, the optional 392 Appearance Package adds an extra dose of menacing appearance for iconic four-door fastback coupe, with the following new appointments:

  • Custom-designed gloss black “392 HEMI” fender badges with a charcoal grey metallic insert
  • Center section of power bulge hood painted in Pitch Black
  • Roof painted in Pitch Black
  • New satin black SRT lower-body side stripe with heavy band and accent tracer stretching from front fascia, through doors to rear fascias
  • Side mirrors painted in Pitch Black
  • 20-inch, split five-spoke Black Vapor Chrome wheels
  • Rear spoiler painted in Pitch Black
  • Availability of five exterior colors: Bright White Clear Coat, Billet Silver Metallic Clear Coat, Plum Crazy Pearl Coat, HEMI Orange Pearl Coat and TorRed Clear Coat
  • “392” engine beauty covers under the hood
  • Exclusive serialized dash placque showing production build number / 392

“The Spring Festival is the perfect location to debut our new 392 Appearance Package for the Dodge Charger SRT8 to some of our most dedicated and creative performance enthusiasts on the planet,” said Ralph Gilles, President and CEO – SRT (Street and Racing Technology) Brand and Motorsports, Chrysler Group LLC. “With its numerous new exterior appointments beyond our exclusive Black Vapor Chrome wheels, not only will this new 392 Appearance Package set the Charger SRT8 apart even further, it also brings another level of exclusivity to our lineup as only 392 cars will receive this special treatment during the 2013 and 2014 model years.”

The 392 Appearance Package option will cost $2,495, and customers can begin ordering in April.

Powered by the 6.4-liter HEMI® V-8 engine that offers 470 horsepower (351 kW) and 470 lb.-ft. (637 N•m) of torque across a wide rpm range, performance numbers for the 2013 Dodge Charger SRT8 include 0-60 mph acceleration in the high 4-second range; quarter mile in the high 12-second range; 0-100-0 mph in less than 16 seconds; top speed of 175 mph and stopping power from 60-0 mph in 120 feet.

Even with the high horsepower and torque numbers, up to 23 mpg on the highway is achieved by the use of an active valve exhaust system that allows the standard Fuel Saver Technology (four-cylinder mode) to engage over a wide rpm range for efficient motoring or the use of all eight cylinders when the extra power is needed. The active valve exhaust system also allows for straight through mid and rear mufflers for a throaty exhaust note under engine load.

The 2013 Dodge Charger SRT8 features an active intake manifold and high-lift camshaft with cam phasing to provide maximum low-end torque for strong standing starts while optimizing high-end power.

The proven five-speed automatic transmission uses standard steering wheel mounted paddle shifters or the center console mounted Auto Stick, allowing for a choice of spirited shifting on both the road and the racetrack. Both methods give the driver the ability to manually select specific gears on the transmission.

New for 2013 is an improved adaptive damping suspension (ADS) system that is expanded to three modes and tuned specifically for the Dodge Charger SRT8 to provide an everyday performance ride or a much firmer race track capable damping for more challenging driving situations.

In “Auto” mode, a wide range of on-road and driver inputs – such as vehicle speed, steering angle, steering speed, brake torque, throttle position and longitudinal/lateral/vertical accelerations – automatically tune the suspension for specific conditions.

In “Sport” mode, the damping system rebound and compression is locked to a higher damping rate. Drivers can easily choose between settings with a press of a button on the center stack to quickly change the shock damping characteristics from “Auto” for everyday commuting to “Sport” for more spirited driving situations.

In “Track” mode, the higher damping rates combine with a performance shifting and gear holding feature that allows the driver full shift control when using the steering wheel mounted paddle controls or AutoStick.

A new for 2013, standard launch control system helps maximize straight-line acceleration.

When the vehicle is at a complete stop, the driver engages the system by pressing the ESC button twice and then with their foot securely on the brake, quickly applies full throttle. Launch control holds the engine at optimal launch rpm (1,825) and waits for the driver to release the brake. Launch control then uses engine torque management to achieve controlled wheelslip for maximum acceleration up to 62 mph (100 kph).

On the inside, the full-color graphic Electronic Vehicle Information Center (EVIC) with exclusive Performance Pages includes timers for 0-60 mph, one-eighth mile and quarter-mile times, 60-0 braking distance, along with lateral and longitudinal G-forces within the touchscreen display.

The instrument panel’s 8.4-inch color touchscreen display – the segment’s largest standard display – also has all the same Performance Pages data as the EVIC, and is further expanded to include steering angle, horsepower and torque outputs along with engine gauges. The display is customizable to a driver selectable background.

Safety and security
The 2013 Dodge Charger SRT8 features more than 65 advanced safety and security features, including standard Keyless Enter-N-Go and electronic stability control (ESC) with segment-exclusive Ready Alert Braking and Rain Brake Support safety features to improve overall vehicle handling and performance.

In addition, standard front-row reactive head restraints, standard full-length side-curtain air bags, driver’s knee air bag and standard front seat-mounted side-thorax air bags offer enhanced occupant protection to passengers in the event of a collision.

The available Driver Confidence Group adds Blind-spot Monitoring, Forward Collision Warning, Rear Cross Path detection and SmartBeam® headlamps.

Connectivity and infotainment
The Dodge Charger SRT8 features an available 900-watt, 19-speaker premium SRT performance audio surround-sound system from Harman Kardon. The system offers world premier innovation, featuring a 32-volt Tracking Power Supply (TPS) 12-channel Class D amplifier that delivers outstanding acoustics and brings multi-dimensional, quality sound for all interior occupants.

The system uses GreenEdge speaker and amplifier technology to offer superior sound quality and high Sound Pressure Level outputs with minimum energy consumption. GreenEdge amplifiers alone outperform traditional amplifier efficiency by up to 55 percent, representing a net efficiency of more than 90 percent in some cases. The speakers are tuned for maximum efficiency and perfectly matched to the amplifier output.

The 2013 Dodge Charger SRT8 is built at the Brampton Assembly plant in Brampton, Ontario, Canada. The Manufacturer’s Suggested Retail Price (MSRP) is $45,250 (plus $995 destination) for the SRT8 model and $42,250 (plus $995 destination) for the Super Bee model.

2014 SRT Viper TA – Ready to Attack Any Road Course

March 18, 2013 , Auburn Hills, Mich.  – Configured in-house by the Chrysler Group’s SRT (Street and Racing Technology) team in collaboration with professional road racers, the exclusive, street-legal and single-spec 2014 SRT Viper TA (Time Attack) package is specifically built for the performance enthusiast driver who likes to exercise their machines at the more than 150 road-race courses around North America.

Less than one year since the long-awaited world debut of the new 2013 SRT Viper at the New York International Auto Show, the 2014 SRT Viper TA is set to make its public debut on March 27, 2013 on the same show floor at the Jacob Javits Center in New York City.

Based on the SRT Viper model – the lightest vehicle in the lineup, the 2014 SRT Viper TA package builds upon the legendary on-track capability of the American hand-built supercar using a majority of pre-developed components straight from the SRT stable, that are combined into a carefully balanced package that extract the most out of the Viper ultralow center of gravity, 50/50 weight distribution and largest contact patch in the production car world.

“The new 2014 SRT Viper TA is being engineering for the dedicated track enthusiast, who still wants to drive to the track and take their hobby to the next level” said Ralph Gilles, President and CEO – SRT Brand and Motorsports, Chrysler Group LLC. “We’re re-launching some of the fastest production-built cars that people can buy straight from the factory. Our engineers revised the suspension settings to refocus the Viper specifically for track duty, using a blend of components from the GTS and the SRT models, add in the extensively developed aero package and the new Time Attack package is born. We’re not only saluting the existing capabilities of our current models, we’re also targeting another niche in our customer base with a tremendously capable track machine.”

The suspension on the 2014 SRT Viper TA is uniquely tuned and upgraded specifically for on-track usage and to maximize the performance of the Pirelli P Zero Corsa tires which are mounted on ultra-lightweight, multi-spoke Sidewinder II wheels. A two-mode Bilstein Damptronic suspension system features firmer levels of damping and a smaller spread between modes than what is found on the current Viper GTS models.

Shock dampers, springs and road racing derived stabilizer bars have been retuned for optimal on-track performance. The standard aluminum structural X-brace is replaced with a lighter carbon fiber brace that effectively ties the four corners of the engine compartment together and contributes to the 50-percent increase in torsional rigidity and stiffness across the Viper lineup.

Based on the outstanding performance of the world-class brake system on the 2013 SRT Viper, SRT engineers are working in parallel with Brembo on a system that increases thermal capacity and optimizes heat dissipation providing improved extreme use. The brake calipers on the 2014 SRT Viper TA feature a black anodized finish with the Viper logo shown in Crusher Orange.

The unmistakable exterior of the SRT Viper TA features exclusive Crusher Orange paint with black 2D TA logos behind both front wheels, black Stryker logo on the front fascia and matte black, ultra-lightweight Sidewinder II wheels.

An advanced exterior aerodynamics package includes carbon fiber front splitters and rear spoiler, while a carbon fiber rear applique accentuates the rear width proportions and adds another level of detail.

Under the hood of the 2014 SRT Viper TA is the handcrafted, all-aluminum 8.4-liter, mid-front
V-10 overhead-valve engine. Performance ratings are 640 horsepower and 600 lb.-ft. of torque – the most torque of any naturally aspirated sports-car engine in the world.

Inside, the performance driver-oriented cabin of the 2014 SRT Viper TA uses the same standard premium ballistic fabric racing seats from Sabelt, featuring a lightweight fiberglass shell created by a state-of-the-art resin transfer molding technology for mass reduction and long-term durability. Both driver and passenger seats can also accommodate a 3- or 6-point harness for racing belts.

The standard black interior combination includes unique Crusher Orange accent stitching on the cloth seats, instrument panel (through the cowl), center stack, console, pull brake, shifter boot, shifter head, steering wheel and upper doors.

Curb weight is an estimated 3,348 pounds.

Only 33 units of the 2014 SRT Viper TA in Crusher Orange will be built at the Conner Avenue Assembly Plant in Detroit, beginning in third quarter 2013.